Slick Converj luxury touring Concept will become a production extended-range electric 2+2 coupe.
The dramatic Cadillac Converj Concept, above, with extended-range electric vehicle technology, has been given production status and will become the Cadillac ELR. Timing and price will be announced later.
The Cadillac ELR will feature an electric propulsion system made up of a T-shaped lithium ion battery, an electric drive unit, and a four-cylinder engine-generator. It will use electricity as its primary source to drive the car without using gasoline or producing tailpipe emissions. When the battery’s energy is low, the ELR seamlessly switches to extended-range mode to enable driving for hundreds of additional miles.
“The concept generated instant enthusiasm,” said Don Butler, vice president-Cadillac Marketing. “Like other milestone Cadillac models of the past, the ELR will offer something not otherwise present – the combination of electric propulsion with striking design and the fun of luxury coupe driving.”
“The Converj Concept sparked the idea of combining the desirability of a grand touring coupe with electrification,” said Ed Welburn, GM vice president, Global Design.
“There’s no mistaking it for anything but a Cadillac, an aggressive, forward-leaning profile and proportion showcases a uniquely shaped, modern vision of a personal luxury 2+2.”
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